The BeanCastâ„¢ Marketing Podcast

by The Cool Beans Group

The BeanCast™ is a weekly round table podcast, featuring notables from the marketing, advertising, interactive and public relations community. We discuss the latest industry news with a healthy dose of perspective. Join the fun. Subscribe today!

  

Latest Episodes

0495-The BeanCast: Blocking The Blockchain

This Week: Ian Baer, Michelle Excell, and Howard Greenstein join Bob to discuss blockchain worries, virtual influencers, what's next with voice, the fall of Klout, plus this week's #AdFail5.


Audio Download

Posted on 14 May 2018 | 3:43 am


0494-The BeanCast: OTT, You Know Me

This Week: Joseph Jaffe, Adam Pierno, and Tamsen Webster join Bob to discuss complex strategizing, the over-the-top play, Conan's shorter airing, the real benefit of bots, plus this week's #AdFail5.


Audio Download

Posted on 7 May 2018 | 3:43 am


0493-The BeanCast: Technological Screw

This Week: David Burn, Dave Delaney, Augie Ray, and Jonathan Sackett join Bob to discuss adtech killing adtech, social presence for brands, Amazon's growing ad business, OOH and Netflix, plus this week's #AdFail5.


Audio Download

Posted on 30 April 2018 | 2:28 am


0492-The BeanCast: Olympus Has Fallen

This Week: Joseph Jaffe and Jonathan Sackett join Bob to discuss P&G's plan for agency cooperation, the real way to innovate retail, brand safety over-corrections, reverse upfronts, plus this week's #AdFail5.


Audio Download

Posted on 16 April 2018 | 1:40 am


0491-The BeanCast: Hedonic Contamination

This Week: Jonathan Salem Baskin and Tom Webster join Bob to discuss test projects replacing RFPs, brand safety against other ads, families on voice devices, YouTube getting more like TV, plus this week's #AdFail5.


Audio Download

Posted on 9 April 2018 | 1:53 am


0490-The BeanCast: Experiencing Data

This Week: Emily Binder, Saul Colt, Colin Glaum, and Marc Whitehead join Bob to discuss data and creativity, a new brand experience metric, enhancing the data value exchange, why Facebook's solution doesn't work, plus this week's #AdFail5.


Audio Download

Posted on 2 April 2018 | 1:48 am


0489-The BeanCast: Harder Than A Press Release

This Week: Jay Baer, Saul Colt, Tim Leake, and Julian Zilberbrand join Bob to discuss Facebook's woes, whether we are too digital, Publicis goes all-in on consulting, can brands can stay neutral, plus this week's #AdFail5.


Audio Download

Posted on 26 March 2018 | 1:27 am


0488-The BeanCast: Bagallsy

This Week: Saul Colt, Rachel Hammerman, Tim Nudd, and Mat Zucker join Bob to discuss if we need a Global CCO role, TV's direct-brand issues, whether location is over-blown, a divided consumer confidence, plus this week's #AdFail5.


Audio Download

Posted on 19 March 2018 | 1:30 am


0487-The BeanCast: The Red Thread Unravels

This Week: Saul Colt, Tamsen Webster, and Julian Zilberbrand join Bob to discuss social music, brands on Women's Day, insight sharing across partners, what two minutes of ads could mean, plus this week's #AdFail5.


Audio Download

Posted on 12 March 2018 | 1:40 am