The BeanCastâ„¢ Marketing Podcast

by The Cool Beans Group

The BeanCast™ is a weekly round table podcast, featuring notables from the marketing, advertising, interactive and public relations community. We discuss the latest industry news with a healthy dose of perspective. Join the fun. Subscribe today!

  

Latest Episodes

0504-The BeanCast: Change Is Hard

This Week: Tamara Lashchyk, Tristan Louis, Darren Martin, and Peter Weingard join Bob to discuss the shrinking value of the ad-supported model, consumer attention, feel-good content, evolving data into action, plus this week's #AdFail5.


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Posted on 16 July 2018 | 1:47 am


0503-The BeanCast: Can't Fake The Funk

This Week: Jay Baer, Stephanie Hoff, and Jerlyn Thomas join Bob to discuss out-of-touch agency people, hourly as a measure, why live-streamers make better influencers, the value of Prime Day, plus this week's #AdFail5.


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Posted on 9 July 2018 | 1:29 am


0502-The BeanCast: My Sexist AI

This Week: Matt Van Hoven, Ian Schafer, Ian Sohn, and David Spark join Bob to discuss sexism in AI, exposure vs viewability, startups eschewing agencies, more GDPR woes, plus this week's #AdFail5.


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Posted on 2 July 2018 | 1:37 am


0501-The BeanCast: Non-Reactive Engagement

This Week: Brandi Boatner, Hal Thomas, Marc Whitehead, and Julian Zilberbrand join Bob to discuss social misalignment, the rep on mommy bloggers, the impact of 5G, global campaign limitations, plus this week's #AdFail5.


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Posted on 25 June 2018 | 12:06 pm


0500-The BeanCast: Look How Far We've Come

This Week: Joseph Jaffe, Mitch Joel, and Jonathan Sackett join Bob to discuss what's changed in 500 episodes, evolving masculinity, Cannes not adequately addressing sexism, the perils of fair use in TV marketing, plus this week's #AdFail5.


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Posted on 18 June 2018 | 4:03 am


0499-The BeanCast: Shooting in the Dark and Tapasing

This Week: Dan Goldgeier, Samuel Monnie, and Lieu Pham join Bob to discuss longer videos on Instagram, streaming's problems, DTC fleeing Facebook, employees as influencers, plus this week's #AdFail5.


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Posted on 10 June 2018 | 6:15 pm


0498-The BeanCast: Even More Programmatic

This Week: Colin Glaum, Sloane Kelley, and Lisa Laporte join Bob to discuss programmatic audio, 6-second ads now, Apple's new ad solution, more on GDPR over-reaction, plus this week's #AdFail5.


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Posted on 4 June 2018 | 11:43 am


0497-The BeanCast: The Berlin Menstrual Model

This Week: Emily Binder, Wendi Cooper, Holly Noto, and Steve Wax join Bob to discuss forced consent, GDPR fallout, Facebook's opt-ins, Accenture getting into media buying, plus this week's #AdFail5.


Audio Download

Posted on 28 May 2018 | 2:48 am


0496-The BeanCast: Old-Man Stories

This Week: Farrah Bostic, Bill Hartnett, Jerlyn Thomas, and John J. Wall join Bob to discuss leveraging Stories, how trust is evolving the business, adtech for subscriptions, whether Nielsen has finally lost relevance, plus this week's #AdFail5.


Audio Download

Posted on 20 May 2018 | 7:44 pm