The BeanCastâ„¢ Marketing Podcast

by The Cool Beans Group

The BeanCast™ is a weekly round table podcast, featuring notables from the marketing, advertising, interactive and public relations community. We discuss the latest industry news with a healthy dose of perspective. Join the fun. Subscribe today!


Latest Episodes

0540-The BeanCast: Feel The Love

This Week: Joseph Jaffe, Jonathan Sackett, and Keith Stoeckeler join Bob to discuss Google killing cookies, the product-review generation, HIPAA-compliant voice skills raising questions, what to do about VR, plus this week's #AdFail5.

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Posted on 15 April 2019 | 2:49 am

0539-The BeanCast: Creative as a Media

This Week: Mitch Joel and Tom Webster join Bob to discuss Accenture acquiring Droga5, digital powering a TV resurgence, reach vs quality in visibility standards, watching DTC go public, plus this week's #AdFail5.

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Posted on 8 April 2019 | 1:26 am

0538-The BeanCast: It's Not Fraud

This Week: Jay Baer, Colin Glaum, Tom Martin, and Liz Mayer join Bob to discuss Facebook's true effectiveness, Instagram brand safety, the auction duplication dilemma, mentorship in advertising, plus this week's #AdFail5.

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Posted on 1 April 2019 | 1:42 am

0537-The BeanCast: And Also, Us

This Week: Dave Delaney, Jeremy Goldman, Lisa Laporte, and Jonathan Sackett join Bob to discuss the AI divide, marketing ethics, breaking up big tech, podcasting for brands, plus this week's #AdFail5.

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Posted on 25 March 2019 | 1:57 am

0536-The BeanCast: Joe Has A Book?

This Week: Joseph Jaffe, Tim Leake, Adam Pierno, and Steve Wax join Bob to discuss frictionless branding, Facebook's real drive for privacy, consumer tracking's fickle truth, the long-awaited addressable TV ad standard, plus this week's #AdFail5.

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Posted on 18 March 2019 | 1:37 am

0535-The BeanCast: 5G and Retail

This Week: Rachel Cobb, Dan Goldgeier, Jerlyn Thomas, and John J. Wall join Bob to discuss more 5G news, social commerce and the shoppable image, retail embracing the MVP model for innovation, changing the ad fraud conversation, plus this week's #AdFail5.

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Posted on 11 March 2019 | 1:23 am

0534-The BeanCast: Bob's Beauty Box

This Week: Joy Altimare, Brandi Boatner, and Scott Monty join Bob to discuss shrinking marketer confidence, new voice insights, subscription challenges, the difficulties of an ad-free Facebook, plus this week's #AdFail5.

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Posted on 4 March 2019 | 2:43 am

0533-The BeanCast: Finding Our Strategy

This Week: Tamara Gaffney and Joseph Jaffe join Bob to discuss workplace bullying, finding strategies, programmatic masking, crowdfunding's comeback, plus this week's #AdFail5.

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Posted on 25 February 2019 | 2:11 am

0532-The BeanCast: Better Media Valuation

This Week: Emily Binder, Alexa DePasquale, Eli Goodman, and Lynn Power join Bob to discuss the real value of media, tech driving in-housing, the impact of podcasting consolidation, MasterCard's audio logo, plus this week's #AdFail5.

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Posted on 18 February 2019 | 2:39 am